Simple Web Site Designs For Business

January 5, 2009 – 8:53 am

Learning to make a web page is relatively easy, but designing a brilliant website requires much greater effort. Visual creativity and a good concept are both very important when it comes to making a pleasing business web design. Simple web design styling doesn’t require a lot of colors or too many pictures. A simple design can draw a lot of attention to highlight the product or services that your website offers.

Usability in a simple website design is a top priority. Slow load times are a real turnoff to the average web surfer. You’ll want to be sure that your web pages load quickly and without error. Cross browser compliance is another thing to consider. You’ll want to be sure that visitors using any type of browser will have a smooth user experience.

Many web designs utilize flash or other technology to “dress up” their website offerings, but in a lot of cases this “flashiness” can detract from the primary goal of giving the user what they want – a simple, fast loading and easy to navigate website structure.

In many cases, a simple business website design is considered more professional from the standpoint that it delivers the goods without
a whole lot of “todo.”

Before you approach a website designer to create your website, you’ll want to be able to clearly state what kind of business directive you’d like the website to take on and what features you’ll need.

Ask yourself what your website will need, common questions to ask are: Are you offering a catalog of products? Are you offering services? Do you need shopping cart software or other E-Commerce programming? Are you an informational website? Do you need a forum or social networking community attached to the website? Are you looking to establish brand recognition or a corporate identity?

With this information, a web designer can visualize the end product much easier and produce the simple website that you desire.

A good website designer will be able to provide the navigational tools
to get to the important pages on your website, will format the site so that you don’t have conflicting fonts or font sizes or unusual divs and breaks in your text and design.

Simple website design tips include using alignment. Alignment keeps text and images in a cohesive format and provides a clear and orderly design and eliminates page clutter. If a page has a lot of information, you need to present this information professionally and strict alignment presents this in an orderly fashion.

Image placement is also important. Photos should be kept near the top or the middle of the page. Images located at the bottom of a web page gives the impression of falling down. If you’re offering products, you’ll want the photo of your inventory to be “front and center” with a brief description and pricing information and an easy way to purchase.

Keeping your website with one cohesive style will help reassure visitors that they’re on the same website. As a general practice, it’s not a good idea to have many different fonts, logo designs or font sizes across your site. Choose one logo, one font and one font size to be used across all pages of your site.

Many successful business websites utilize a standard classic design with a simple navigation and plain text with white background. The
reasons behind this are simple. A simple design loads faster and in today’s impatient world, that extra 5 seconds could be enough for visitors or potential customers to close their browser and go on to the next website.

White is a popular background color because website owners want their visitors to be able to read what their website says. Using dark or colored backgrounds might make it more difficult for a visitor to read and be another reason a fickle visitor might decide to close their browser on a website.

These simple web site design tips should be considered a way to make your business website a success, no matter what products or services you offer.

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